Author Robert Greene has been everywhere of late talking about his work The 48 Laws of Power. The 1998 book has been referenced by hip hop stars such as DJ Premier (who has a tattoo of a quote from the book), Kanye West (who name checked it in a freestyle), and 50 Cent and Jay-Z (who've each contacted Greene for personal meetings).
The Los Angeles Times recently profiled the author, who calls himself a "geeky white guy" been embraced by black hip hop culture. The book is a self help manual of actions to "increase one's power," using examples from historical figures such as Otto von Bismarck and Mao Zedong. The examples are then distilled down to 48 simple rules such as "Crush your enemy totally," and "Enter action with boldness."
Greene refuses to take a stand on the morals of each rule and asks the reader to weight in on their own ethical views of each law. One view could be that the author has been able summarizeThe Art of War and The Prince into bumper sticker slogans.